With over 40 years of experience as a leader, Chief-level and senior executive in Fortune 100 companies (like IBM and Bank of America), privately held companies, closely held public companies and large and small non-profits, Gerald (Gerry) is consistently committed to sharing his experience and vision by coaching organizations to achieve peak performance through effective leadership, focused strategy, superior organization and sound financial management. His enlightening management philosophy has led to the writing of his books: Success Principles for Leaders, You’re in Charge…What Now?, You’re a Non-Profit Director…What Now? and his most recent creation, Lead with Love, published April, 2010.

Gerry Czarnecki is the co-founder of The National Leadership Institute (NLI), Chairman of the National Association of Corporate Directors (NACD) Florida Chapter.. Gerry also serves as a member of the Board of Directors of State Farm Insurance Company and Del Global Technology, Inc., and is Chairman of the Audit Committee of each company. He is a member of the Board of Directors of State Farm Bank and State Farm Fire & Casualty; and Chairman of the Board of Aftersoft, Inc. He is also a member of the Advisory Board for Private Capital, Inc.

"I am committed to having O2 Media become a World-Class organization with unmatched quality and am working 24×7 to create that result. I know that my partner has a similar set of values and goals, and we are committed to telling our story, and having the world understand how focused on the core value of integrity we really are."

Read Gerry’s Blog on his Author’s Website at www.gerryczarnecki.com

Mark Alfieri launched O2 Media, Inc. in 1995 with $100,000 of seed money. With over 20 years of experience and the production of over 2,000 national television advertising, branding, and marketing campaigns for some of the world’s largest companies, Mark is the passion and vision behind O2 Media and a pioneer in the Branded Entertainment industry .

Some of the brands Mark has worked with include Proctor and Gamble, The United States Army, United States Department of the Treasury, American Express, Master Card International, Wal-Mart, Bristol Myers Squibb and Coca Cola.

In the Branded Entertainment & Direct Response industries, Mark engaged experienced and seasoned professionals with a proven track record of Branded Entertainment & Direct-to-Consumer sales in excess of a billion dollars. These key players include internal personnel, along with strategic alliances in every sector and leading companies such as Mercury Media, Koeppel Direct, Euro, Chief Media and Media Funding Corporation. In the aggregate, these companies handle the media planning, buying, funding and management of more than $300 million per year in Direct Response Television Media.

Some of his key relationships with well-known companies include Home Shopping Network, QVC, Telltale Communications, Moulton Logistics, Transactional Marketing Partners, Cambridge Commerce, and Williams Worldwide.

"The types of national TV shows that we produce  at O2 Media are solutions-oriented programming. I find there to be so much negativity on television today and in the press. Although that type of programming has been successful in talking about dysfunctional relationships and what people are doing wrong in society, I find it hard to watch.  There isn’t enough content on TV today that gives people solutions to their everyday problems, and that is what I find so empowering about the content we deliver to the American public. The world is looking for solutions, a better lifestyle, and I’m just excited to play my small role in helping people achieve their very best".

Doug Campbell, a founding partner for O2 Media Inc. is the Executive Vice President of Programming for the hit morning talk show on Lifetime™ The Balancing Act. Over the past 20 years, Mr. Campbell has created, developed and produced award-winning television and multi-media events that have entertained and informed audiences world-wide. His experience in marketing and advertising combined with the keen eye of Executive Producer has helped to build multi-million dollar global brands. Known for his ability to spot and integrate "best practices" and cutting-edge communication trends, Mr. Campbell has become an innovator within the Branded Entertainment industry.

Mr. Campbell began his TV production career in 1990 as a dynamic young advertising and marketing entrepreneur. It was that same year that he first met founder Mark Alfieri and helped innovate the concept today known as "Branded Entertainment." In this role, he has built relationships with celebrities, government agencies, advertising agencies, charities’, and some of the world's largest corporations including Microsoft, Sc Johnson, Ford, Dell, Wal-Mart and Procter and Gamble.

In 2000, Mr. Campbell continued his long record of marketing innovations, helping develop a Direct-to-Consumer funding concept that revolutionized the Direct Response (DR) industry and enabled product manufactures to more conveniently launch products through DR channels. Mr. Campbell has been responsible for millions of dollars in DRTV sales, launching and managing some of the most successful DRTV campaigns in the country, including the Black and Decker Infrawave Oven™.

In 2008, Mr. Campbell was given the opportunity to oversee The Balancing Act talk show on the Lifetime Network, which is quickly becoming a household name as the premier morning talk show for women in America. Notes Campbell, "Our mission is to be recognized by women throughout the country as the morning talk show that delivers… with trusted, valuable solutions that really matter…all delivered in a fun and entertaining way". With the Balancing Act, Mr. Campbell continues a tradition of staying on the "cutting edge of communications" as he oversees a program that successfully engages women through social media and TV.

Lysa Liemer is the Executive Vice President and creator Quorum Production's home improvement television series, Designing Spaces and Executive Vice President of The Balancing Act. Her inspiration for Designing Spaces stemmed from her years of experience and vast knowledge in the fashion and interior design industries. Lysa worked successfully as a fashion designer in New York City where her original designs received critical acclaim from Women's Wear Daily, major department stores and specialty retailers throughout the United States.

She began her television career in 1998 and over the past 11 years, she developed and produced over 750 multi-marketing branded entertainment campaigns for many of the largest and most viable corporations in the world. Her campaigns included work with Wal-Mart, Microsoft, Disney, Procter & Gamble, Coco Cola, and MTV.

In 1993, Lysa envisioned creating and producing a television show, Designing Spaces, a home improvement show geared toward women whom she believed were the "real" CEOs of the home and major influencers when it came to making major decisions and purchases regarding their lifestyles. The show is a half-hour national television series which spans the gene of decorating ideas, do-it-yourself projects, and step-by-step home improvements. Each weekly episode explores exciting topics and home trends which inspire viewers to personally take on home improvement challenges and decorating dilemmas. The premise of the show is to educate, empower, and entertain viewers to make every space count and to enjoy the space they live in.

Proudly entering into its 7th season, and recently completing its 140th episode, Designing Spaces has received public recognition and numerous Telly awards honoring the best in television programming and the finest in video & film production.

Through powerful corporate sponsors, and well established business relationships, Designing Spaces continues to attract the best brands, leading industry experts, top advertising agencies, and celebrity guests making it the hottest educational program in the industry.

The show's motto, "If you can dream it, you can do it," exemplifies the positive, progressive, nature of the production and its creator.

Michael Moss served as Executive Vice President of Production/Corporate Creative Director since December 2004. Mr. Moss co-founded and was a principal of Paradise Production Enterprises, Inc. (a television commercial production company) from its inception in October 1993 until January 2003. Prior to founding Paradise Productions, he was part of the alternative film community in Miami where he produced the feature film Conventions, a well-received film that went into national distribution.

This experience fostered Mr. Moss's desire to produce films that would entertain, inform and motivate an audience. With his background in advertising, marketing, music and television production, Mr. Moss has produced numerous television commercials, infomercials and corporate marketing campaigns for such companies as: General Motors, Procter & Gamble, Delta Airlines, United Way, Mattel, Honda, Coca Cola, Grey Advertising, N.W. Ayer, Doyle Dane Bernbach and J. Walter Thompson Advertising. Mr. Moss worked with such notable artists as Rod Serling, Hal Linden, Richard Kielly, Telly Savalas, Jose Ferrer, Tony Orlando, Burt Bachrach, Peter Graves, Peter, Paul & Mary, Gordon Lightfoot and Bill Cosby.

Debra Rondinella has a dynamic background with over 20 years experience in the production and multimedia field. Ms. Rondinella, a born and raised New Yorker, started in the business with one of the top post-production facilities in N.Y. owned by Lorne Michaels, Broadway Video. Broadway Video, located in the Brill Building, made it possible for Debra to work directly with the Saturday Night Live team, MTV, ESPN, SHT, HBO, Phil Donahue, Paul Simon, etc. After six years of working her way up the corporate ladder into management, Debra accepted a position as Operations Manager with Post Perfect in New York, allowing her to work with top advertising agencies like McCann Erickson.

In 1996, Debra relocated to Florida as she was recruited by a South Miami multi-facility post house, Broadcast Video Productions. There, Debra helped create and debug a very sophisticated production software called "ScheduALL" which is known internationally as the leading scheduling platform.  She continued on as Operations Manager with BVI'S sister company, Visual Fire, allowing her to enter the world of interactive media solutions.

After several years of production and interactive media experience, Debra formed her own company, DVD Video Arts, and worked simultaneously as a freelance producer for several South Florida production companies. Enter O2 Media and her new venture as Senior Vice President, General Manager. She currently works on two nationally syndicated television series, The Balancing Act airing daily on Lifetime at 7am, and Designing Spaces, airing weekly on TLC. Debra also handles all aspects of production and manages a staff including camera operators, scheduling, location, production coordinators, post editors and related services. 

Debra is an active member with the Palm Beach and Broward County Film and Television commissions, Humane Society and Women Make Movies. She enjoys snowboarding and spending as much free time either at the beach or home with her family, friends and dogs.

John Polyak is the Chief Financial Officer for O2 Media, working with the Company since July 2007. His prior work experience includes Senior Director in Finance for DHL, Group Director of Finance for Sports Authority, Controller for Duane Reade Drug Store, Senior Project Manager for Financial and Systems Consultant for JDA Software.

John Graduated in 1986 from the number one-ranked state school in the nation, University Center of Binghamton NY, with a Bachelor in Science in Accounting and Economics. He earned his Master's in Business Administration in the fields of Banking and Finance, and is a Certified Public Accountant.

Mr. Polyak is a father of two sons and one baby on the way. He volunteers as a Cub Scout pack leader and completed several marathons which included qualifying to run in the Boston Marathon, and competed in many triathlon events including a full IronMan event.

Patricia Klein received her Bachelor of Arts in Criminal Justice in 1986 at Florida Atlantic University in Boca Raton, Florida, graduating cum laude.  Ms. Klein completed her education at Nova University Center for the Study of Law in Ft. Lauderdale, Florida, receiving a Juris Doctor, cum laude in August 1992.

Ms. Klein started her law career as an intern for the State Attorney's Office in Broward County, Florida and has worked for and partnered in various law firms with more than 12 years experience as general counsel for private industry, overseeing litigation of intellectual property matters, contract disputes, defamation and tortuous interference claims, as well as managing corporate compliance.

Robyn Lighthammer, Director of Human Resources for O2 Media, Inc., brings over 15 years of professional Human Resources experience to the group. Robyn has worked at a Director-level capacity in Human Resources in a variety of industries including a Four- Diamond Hotel, Spa and Dining facility just outside of Seattle, Washington; Nextel Communications in Portland, Oregon; and a Government Contracting agency in San Diego, California. In 2007, she opened up her own HR consulting firm, Lighthammer & Associates, working with small- to mid-sized companies desiring human resources outsourced support

In late 2008, Robyn began working with O2 Media in a Human Resources consultancy capacity, specializing primarily on her true passion, recruitment and retention, as well as other special projects. In 2009, Robyn was asked to join the O2 Media family as a full-time associate and does so remotely as well as spending a week out of every month with us here in Florida.

Robyn currently resides in the outskirts of our nation's capitol, McLean, Virginia, with her husband, two children and recently adopted foster dog. She attended Auburn University and later received her Bachelor's in Human Resources Management from Hawaii Pacific University, as well as a professional certification and designation in Total Quality Management. Robyn sits on the Board of Directors for Tuckahoe Recreation Club and is an Advisory Board member for The Holiday Project, a non-profit organization which coordinates holiday visits to area nursing homes, hospitals and retirement communities.

With over 10 years of experience in the Marketing and Advertising industry, Limor joined O2 Media in 2009, and is responsible for all marketing and promotional activities around O2 Media's TV shows, sponsorships and DR efforts.

Prior to joining O2 Media, Limor co-founded the first Green/Philanthropic "tradigital" ad agency -- Hybrid Media Group , where she worked with some of the top brands in America running digital campaigns, while embracing traditional media elements . Some of the brands Limor worked with include KFC, Pizza Hut, Wendy's, Aetna, Mohawk, Publix, Bridgestone and many more. Limor was also in charge of initiating partnerships between brands and nationally recognized charity organizations and environmental groups, with the mission of creating better business operations. Some of the charities include the Cancer Research Institute, National Foundation for Childhood Obesity, Earth Share, Circle of Friends for American Veterans, Ocean Energy Council, and many others.

Prior to Hybrid Media Group, Limor worked for Zimmerman Advertising on the Lennar Homes account as their Brand & Campaign Manager, in addition to affiliate relationship management where she oversaw co-branding efforts and rewards program initiatives for the Fortune 500 company while working directly through Lennar's corporate office. During this time, Limor worked with top brands including AT&T, Time Warner, ADT, and other national brands on joint venture initiatives and congressional campaigns.

Limor started her career at BBDO, Israel in 1999 . In late 2000, she relocated to work for the Communication Department of the Government in New York City , where she supervised an internet-based, top-secret communication room. Following her work for the Israeli Government, she proceeded into an online marketing agency where she got to combine her passion for advertising and her earned internet skills.

Starting her television career with Five Star Productions in 1996, Danielle developed content and programming for The Best of Wine and Food with George Hamilton airing on The Food Network, Today's Environment with Ed Begley Jr. airing on CNBC, Parenting in the 90's and Beyond with Kim Alexis on CBS, NBC and FOX affiliates and Today's Health with Faith Daniels and Kathleen Sullivan on CNBC.

In 2004, Danielle became the Executive Producer of Multi-Media Marketing and Productions, Inc. where she created and produced a series for ESPN called Metric Revolution.

After a successful venture with ESPN and the motorsports industry, Danielle decided to pursue her passion for women's content and programming which lead her to The Balancing Act on Lifetime.

Danielle joined the O2Media team in 2008 as the Vice President of Programming and Strategic Alliances. After a successful year in content development and programming, Danielle was appointed to Vice President of Corporate Sponsorship & Events, working with both of O2Media's signature properties, The Balancing Act on Lifetime Television and Designing Spaces on TLC and WE.

At O2 Media Inc., Harry D. Schulman supports the Company's efforts in Direct Response Marketing from a consumer products packaged goods standpoint. He works with participants on their go-to-market strategies and assists in developing the touch-points in product  development, manufacturing and retail sales strategies.

Prior to joining O2 Media, Mr. Schulman joined Baird Capital Partners as an Operating Partner with more than 30 years experience in consumer products, including 20 years of Asian sourcing and manufacturing experience.

Harry was previously President and CEO of Applica, a then-publicly traded company that markets and distributes a wide range of small appliances for use in and outside the home. Applica markets products under licensed brand names such as Black & Decker®, company-owned brand names such as Littermaid™, a product targeting the pet industry, Belson Professional®, leading personal care products, and private label brand names. Upon becoming Chairman and CEO, Harry increased shareholder value by over 100% within two years, and eventually executed an industry consolidation strategy which resulted in the sale of the company to a major private equity firm at 18 times EBITDA.

Harry brings extensive operations, consumer product and Asian manufacturing experience to O2 Media, and is Chairman of the newly created Advisory Board. Harry received his bachelor's degree in Business Administration from University of Dayton and earned his MBA from the University of Miami.

Uri Stern is Chief Technology Officer reporting directly to Gerry Czarnecki, President & CEO. Uri is responsible for all information technology functions which include strategic resource planning, the company's proprietary show management software, CRM development and integration, and structural issues pertaining to data center management and disaster recovery.  

Uri is an accomplished Chief Technology Officer and author of programming books with 15 years of technology leadership experience. He founded a successful entrepreneurial consulting company which served over 50 clients in a 12-year period. In his role as CTO, he helped define, architect, launch, and market over 25 successful worldwide software, hardware, and web-based technologies (including mobile device applications) across a variety of diverse industries such as banking/finance, call center, and hardware/software.  

He began his career at IBM in Boca Raton in the PC Company, and has a Bachelor of Science Degree in Business Administration, with a Minor in Computer Science from Lynn University.

Mario Taormina is a San Francisco native known as a leader in the broadcast television industry for over 15 years. Throughout his career, he was responsible for over 250 high-impact news, sports, entertainment, and advertising television projects. He developed and produced branding and direct-response television strategies for companies such as Honeywell, Motorola, Kellogg's, Clarity by Plantronics, Spa2Go, Branded J Collections, Diabetes Care Club, and AmMed Direct.  

Mario´s creative thinking and well-rounded broadcast production knowledge earned him the reputation as the "go-to" person for any television project, large or small. Most recently, as a Senior Producer with NorthStar Studios in Nashville, Tennessee, he has collaborated with ABC News, The Today Show, The Early Show, Good Morning America, Fox News, CNN, HGTV's DesignStar, and international networks such as BBC, RAI, Associated Press, and NHK.  

"When creating a direct-response campaign, it is critical to make the product the star of the program. My goal has always been to re-enforce the brand and create an emotional connection between the viewer and the product so they will react on multiple levels. In direct-response television, the key word is 'respond' and it is my job to create that reaction", says Mario.

"I came to O2 Media to assist them with offering their clients a complete direct- response strategy. Their award winning show, The Balancing Act, provides a venue for guests to educate viewers on trends and topics that will enhance their lifestyle. For many, a direct-response television campaign can be a natural progression of their marketing strategy which is designed to enhance direct sales, drive consumers to retail, or further educate the target audience on the features and benefits of their product." His business philosophy is to combine traditional television advertising and direct-response marketing with cutting-edge new media opportunities such as viral advertising, social networking, and provide rich media content to enhance the viewer's experience.  

As the General Manager of Direct Response Marketing for O2 Media, Mario, along with the O2 Media team of seasoned professionals, will work one-on-one with participants and their marketing staff to assist them with reaching their marketing goals. As a collaborator, he will always have your interest in mind with the highest level of integrity, combined with a contemporary creative edge using the latest technology to communicate your marketing and sales message to your intended audience.